Case Study: From Data to Strategy

With smaller, faster and more dynamic competitors eroding its market, Above + Beyond (A+B)’s client – a multinational manufacturer – was refocusing on maintaining and growing its industry dominance. The client had developed a new growth strategy that required more aggressive business development in new markets with new customers, a shift away from transactional selling to a more consultative approach, as well as an improved customer experience. Senior management identified that talent was a critical driver in making the organization’s new strategy a reality, with a need to enhance types of talent in both leadership and business development positions to engage employees in fresh ways.

To continue reading, click here.

Click here to learn more about Leadership DNA, the model that we used to help this client achieve their growth strategy.